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Kelway: Rebranding

Brand: Kelway
Campaign: Rebranding
Service: Digital, Brand, Social

As the fastest growing and most ambitious mid-market IT value-added reseller (VAR) in the UK, Kelway required a new brand and vision to reflect its growth. Through recent acquisitions, resulting in almost double its turnover, the company’s branding needed to strengthen market perception.

The Crocodile’s re-branding, and strapline – Beyond Technology – is differentiating from competitors, while ensuring enterprise customers consider Kelway as a high-level partner.

Visit the Kelway: Rebranding website

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